One at a time? Isn’t that pretty time consuming?
I suggested in my last blog that you focus on moving the middle group when it comes to change. Don’t focus on the people who already do what you want, don’t focus on those who will never do what you want. Focus on the middle – those who want to change and either don’t know how, are lacking confidence or both. Moving each and every one of those people can creat significant change.
How do you move the middle? One person at a time! To move the middle, capture each person's heart and mind. As each individual comes onside, others follow. It is a lot of work at first but it eventually becomes much easier. As momentum builds you suddenly have your change. Jim Collins calls this the "fly wheel effect" and it works. There is no short cut.
Don't try the broad brush. I know it is appealing. It seems more efficient to send everyone on a course or issue an edict from above, but be honest, It never really elicits much change.
