Developing new business should be enjoyable.
I just spent two days working with a new IMPACT coach, Wendi on client meetings. We had ten meetings with clients and potential clients over two and a half days. That doesn't sound like a lot but we were hopping. We went from one meeting to the next with little downtime. I am now quite tired but quite pleased. All meetings went well.
As I sit and reflect one thing stands out for me. Developing new business is work but it should be enjoyable. It shouldn't be painful. We met with people we enjoyed. We met with people we knew already through contacts or previous work. Our meetings were opportunities to learn more about what these people were up to and for them to learn a little about some new things we were doing at IMPACT. How could that be anything but enjoyable?
Why am I tired? I am tired because it takes effort and focus to really connect with people. It is a good tired.
If you think about business development as an opportunity to connect with people you know, you'll find it both enjoyable and successful.
Sandra Oliver - March 31, 2009
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business development
Sandra Oliver
Sandra Oliver Sandra Oliver is a leadership coach and consultant with more than 17 years experience in Corporate HR leadership roles. Her expertise includes change management and succession planning. Sandra is the founder of IMPACT Consulting Inc.
